Brand Guideline for a Consistent Brand
With a brand guideline, logo implementation, and overall branding become easier and appear consistent.
Don’t Underestimate the Power of Brand Guideline!
Many owners overlook brand guidelines, thinking that a logo design is enough. But without a brand guideline, your logo becomes inconsistent.
Make Logo and Branding Easy to Use
With guidelines, your designers over time will easily apply your brand logo to all design assets. Imagine if it’s not organized, different designers will place your logo differently.
And this is fatal! Because your brand is considered less professional and looks playful to potential customers.
Brand Guideline Solution for Consistency
Keep your brand looking and sounding good everywhere with a brand guideline that includes a set of rules for using brand elements.
What Will Grapiku Do?
As a service that specializes in designing brand guideline designs, the Grapiku Team will do:
Develop Complete Brand Usage Rules
In order for your brand to appear consistent, we will compile complete information about your brand along with rules for colors, typography, patterns and other branding elements.
Brand Overview
Implementation Guide
Rules and Restrictions
Visualizing Visual Identity with Mockup Design
To position the brand (brand positioning), the Grapiku Team will compile a branding blueprint (blueprint) based on research results. With a blueprint, you can do the right brand awareness and marketing.
Logo, Color, and Graphic Element Implementation Training
To communicate brand positioning, the Grapiku Team will provide direction on how your HR should move effectively. We set the pace with timelines and measurement tools to keep things on track.
Want to Know More about Grapiku Brand Guideline Design Services?
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Questions
Find quick answers to frequently asked questions about Grapiku’s brand guideline design services.
Still have questions?
A Brand guideline brand guideline is a document that contains a brand’s communication and visual rules and standards. The goal is to maintain brand identity consistency across all communication channels, both digital and print.
A brand guideline not only contains design rules but also reflects the brand’s values, character, and position in the minds of the audience. This document will serve as the main reference for internal teams, designers, agencies, and partners in creating visual materials that match the brand identity.
Brand guidelines are important because they help maintain consistency in the delivery of brand identity. This consistency creates a strong, professional and recognizable image for audiences. Without proper guidelines, visual delivery and brand communication can be inconsistent. This can lead to confusion, appear unprofessional, and even reduce trust from customers.
In addition, brand guidelines also help speed up the teamwork process, facilitate collaboration with external parties (such as vendors, content creators, or business partners), and ensure that all assets created remain in line with the same brand identity.
In general, the brand guideline design from Grapiku services includes:
- Logo info
- Basic elements
- Architecture
- Grid
- Configuration
- Empty space boundary
- Size
- Color
- Logo in 1 color
- Background control
- Prohibition of application
- Typography
Yes. We develop brand guidelines so that they can be applied on various platforms, both for digital needs such as social media and websites, as well as print such as brochures, packaging, and billboards. If needed, we can also provide additional guidelines, such as logo animation or social media content layout.
The length of the process varies depending on the level of difficulty and the needs of the brand. But overall, the process takes about 5 to 10 working days, including research, revision, and document completion. We are also open to adjusting the schedule if there are special needs from the client.
The process of working with Grapiku is very easy and hassle-free, namely:
1. Consultation and briefing
Please convey your digital marketing needs and detail your goals/objectives. The Grapiku team will provide advice and propose a price offer.
2. Dealing
The cooperation agreement is in accordance with the work contract/project agreement document. The minimum DP is 50% of the total project value.
3. Working process
During the process of working on the brand guideline, our team will send work reports periodically.
4. Project closed
After finalization, we will hand over the complete file in a digital format that is easy to use and can be integrated into various work platforms.
Ready to build your brand with Grapiku and grow right?
Consult your marketing needs for free. We are ready to listen and provide the best solution for your business.
